September update — Two new modules
Customer feedback and address lookups are both live. Ask customers what they thought of a booking and put the best replies on your website, and let them pick a billing address from a list instead of typing it out. Available with all plans.
Modules are the optional extras you switch on from the Modules page when you want them, and switch off when you don’t. Two new ones landed this month, and they have one thing in common: each one closes a gap between you and the person making the booking.
1. Customer feedback
Once a booking has actually taken place, the feedback module emails the customer and asks them how it went. They give an overall score out of five, and can rate four things separately if they want to: cleanliness, getting in, communication and facilities. Every one of those is optional, so somebody in a hurry can answer the first question and be done.
There are two comment boxes, and they do different jobs. “Overall, how would you describe your experience?” is the one you might publish. “Anything we should put right?” is private, and only ever seen by your staff — the place for the broken door handle nobody wants to make a fuss about.
- Cleanliness
- Getting in
- Communication
- Facilities
Who gets asked, and how often
You choose. In settings, feedback invites go out either only when a member of staff sends one, once, after a customer’s first booking, or after the first session of every new booking. Whichever you pick, there’s a button on the booking screen to ask a particular customer there and then, and nobody gets chased twice for the same booking.
The report
Scores are reported over a date range and can be narrowed to a single facility, so you can see that the Main Hall is doing fine and the Committee Room is not. You get the overall average, how the ratings are spread — an average of 4.2 built from straight 4s is a different venue from one built from 5s and 2s — and your response rate, because an invite that nobody answered is still counted. There’s a PDF if you need to put it in front of a committee.
Category averages stay hidden until at least five people have answered. An average drawn from one reply reads like a fact, and it isn’t one.
- Cleanliness
- 4.8
- Getting in
- 4.2
- Communication
- 4.7
- Facilities
- 4.4
Good comments become testimonials
If a customer ticks the box to say their comment can be shown publicly, it turns up in a Ready to publish list. One click puts it on your venue’s website through the website editor’s testimonials block, and one click takes it down again. The customer decides whether their name appears or whether it goes up anonymously, and that choice is recorded at the moment they make it — so a published testimonial keeps its wording even if they’re renamed or archived later.
Nothing is published by default. If they didn’t give permission, the option to publish isn’t there.
Price: $4 per month for the whole system, however many invites you send. Bronze, Silver and Gold.
2. Address lookups
Typing a full billing address into a form on a phone is nobody’s favourite job, and it’s where a half-finished booking tends to get abandoned. This module puts a search box above the billing address fields on both the standard booking form and the billing stage of custom booking forms.
Your customer starts typing and picks their address from the suggestions, and the street, town, state and postcode fields fill themselves in. Addresses come from the official national address file, so they’re the ones the mail service recognises — which means fewer invoices going to a house number that doesn’t exist.
- 24 Beach Road, Sandringham VIC 3191
- 24A Beach Road, Sandringham VIC 3191
- 26 Beach Road, Sandringham VIC 3191
- Address
- 24 Beach Road, Sandringham VIC 3191
- Town & postcode
- Sandringham · VIC 3191
Filled in automatically from G-NAF
Where it works
Your venue’s own country decides which address data is searched: the United Kingdom, Ireland, Australia, Canada, New Zealand, the United States, Belgium, Denmark, France, Germany, the Netherlands and Norway are all covered. A customer whose billing address is somewhere else simply types it in as before — the fields are still there.
There’s no account to open and nothing to sign. The address data comes through our own supplier account, so switching the module on is the whole setup.
Price: 5¢ per successful lookup, taken from your prepaid credit. A search that finds nothing costs nothing, and repeating the same search within a few minutes isn’t charged twice. Bronze, Silver and Gold.
Switching them on
Both are on the Modules page in your system, and each one installs with a single click. Feedback adds a monthly line to your subscription; address lookups are pay-as-you-go and come out of your prepaid credit, so if you never use them they never cost anything.
That’s it for September.
Existing customers will find both waiting on the Modules page. Nothing changes until you install one, and uninstalling puts things back exactly as they were.
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